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Avoiding Offer Shock: How to Talk Compensation Early and Smart in Executive Hiring

  • Natalia Kaplan
  • Jul 17
  • 2 min read
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At Integria, we’ve been called in to rescue searches that fell apart—not because the role wasn’t exciting or the candidate wasn’t strong, but because the offer landed way off-base.


Why?Because compensation wasn’t discussed clearly or early enough.

For executive-level candidates, we’re not talking about negotiating a 10–15% bump. We’re talking about full comp band shifts, long-term incentives, equity, or packages with major perks that dramatically change someone’s quality of life.


When those details aren’t clarified upfront, candidates feel undervalued, leaders are frustrated, and time is wasted.


Here’s how to prevent that from happening.



🔍 What Goes Wrong—and Why


Internal teams often:

  • Avoid discussing comp in early interviews for fear of scaring candidates off

  • Use vague terms like “competitive” or “market aligned”

  • Skip bonus, LTIP, and benefits details until too late

  • Don’t ask what candidates are looking for—because they believe they legally can’t (you can, when it’s phrased correctly)


And then… the candidate declines the offer.Or worse, accepts and leaves six months later because the package doesn’t reflect the scope of the role.



🛠️ How to Get It Right: Ask, Share, Align


You can’t ask candidates about their current salary in many jurisdictions—but you can and should do the following:


✅ 1. Be Transparent About Your Range

Share your salary band or compensation range early in the process—even in the job posting when possible. Then say something like:


“This role sits in the $220K–$260K base range, with a 30% bonus and LTIPs that vest over 3 years. Is that range aligned with what you’d consider for your next opportunity?”


✅ 2. Ask the Right Questions

Ask for expectations, not history:

“To make sure we’re aligned as we move forward, what range of base or total comp would feel right to you for a role like this?”“Beyond base salary, are there elements that really matter to you—bonus structure, equity, 100% employer-paid benefits, flexibility?”


These questions are compliant and help you understand what the candidate values—so your offer isn’t just a number, it’s strategic.


✅ 3. Document and Validate

Ensure you’re logging:

  • What matters most to the candidate (e.g., work-from-anywhere, benefits for a large family, LTIP eligibility)

  • Their timing considerations (e.g., waiting on a bonus, already vested equity)

  • Deal-breakers, like relocation or return-to-office policies



💡 The Integria Advantage

We’ve stepped in when offers were declined because critical boxes weren’t checked or discussed.


In our searches, that doesn’t happen—because we:


  • Get full clarity from clients on total compensation and deal flexibility

  • Know how to surface and document candidate motivators without crossing compliance lines

  • Guide both parties to an aligned, confident “yes”



🧭 Final Thought

An offer shouldn’t be a surprise. It should feel like the natural next step in a transparent, well-managed process.


Hiring leaders and HR teams: If you’re losing executive candidates at the finish line, it’s likely not the comp—it’s the timing and communication around it.


Make it part of the conversation early, and often. Or partner with a team who does.


 
 
 

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